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StrategyJohn Doerr

Speed and Scale Climate Plan

Convert a distant net-zero goal into sector targets and dated results

Difficulty
Expert
Time to result
~ongoing to results
Steps
6
Confidence
97%

The Speed and Scale plan applies OKR logic to the climate crisis. It begins with a quantified objective: reduce 59 gigatons of annual greenhouse-gas emissions to net zero by 2050. The plan distributes reductions across transportation, electricity, food systems, nature, and industry, then explicitly adds carbon removal for the residual emissions those sectors do not eliminate. Four enabling objectives address policy, movements, innovation, and investment. Beneath them sit measurable, accountable, date-specific key results, including sector targets and price-performance milestones. The mechanism forces every proposed action to connect to a timed quantity of avoided or removed emissions. It also makes the deadline operational by requiring roughly half the reduction by 2030 rather than postponing action toward 2050.

Origin

Doerr and teams of scientists, policy experts, and climate leaders organized the Speed and Scale plan around OKRs for reaching net zero by 2050.

Core principles

  • 01Start from the quantified emissions gap
  • 02Decompose the gap by emitting sector
  • 03Account explicitly for residual emissions
  • 04Add political, movement, innovation, and investment enablers
  • 05Assign measurable and date-specific key results

How to run it

  1. 1

    Quantify the gap

    Establish the current annual emissions level, the net-zero destination, and the deadline. Use those numbers as the governing objective.

    Pro tip Keep the headline numbers simple enough for leaders to remember.

    Watch out A target without a deadline does not reflect the finite carbon budget.

  2. 2

    Decompose emissions

    Assign reduction objectives to transportation, the grid, food systems, nature, and industry. Quantify how much each area must contribute.

    Watch out Do not assume sector reductions alone eliminate every remaining emission.

  3. 3

    Add carbon removal

    Calculate the residual emissions after sector reductions and create a separate removal objective for that amount.

    Pro tip Keep reductions and removals visible as distinct contributions.

    Watch out Net zero still permits continuing emissions only when they are balanced by removal.

  4. 4

    Define the enablers

    Create supporting objectives for politics and policy, movement conversion, innovation, and investment. Treat these as necessary conditions for the sector goals.

    Watch out Technology alone does not supply the required global adoption and coordination.

  5. 5

    Specify dated results

    Translate each objective into measurable, time-bound key results with a stated emissions contribution. Name accountable milestones such as price-performance parity.

    Pro tip Use interim dates that reveal quickly whether the long-term trajectory is credible.

    Watch out A long menu of options is not a plan.

  6. 6

    Track the decisive decade

    Measure progress against the 2030 halfway requirement and the annual improvement rate. Escalate collective action when the trajectory falls behind.

    Watch out Deferring reductions until after 2030 consumes the remaining carbon budget.

In the wild

Electric transportation gets a price milestone

The plan targets reducing transportation emissions from eight gigatons to two by 2050. One key result calls for electric vehicles to reach price-performance parity with internal-combustion vehicles, with dated US, India, and China milestones and specific price points.

A broad transportation objective becomes a measurable adoption condition with deadlines.

Common mistakes

Confusing options with a plan

Doerr rejects menus of goals, hopes, and proposals that lack quantified, accountable results.

Ignoring residual emissions

The five reduction areas leave emissions that must be balanced by an explicit carbon-removal objective.

Treating 2050 as permission to wait

The plan requires a 50 percent reduction by 2030 because the current emissions rate rapidly consumes the carbon budget.

Is it for you?

Best for

Leaders coordinating complex climate action across technology, policy, finance, and public movements.

Not ideal for

People looking for a purely individual lifestyle checklist rather than a collective systems plan.

From the transcript

The number one objective of the speed and scale plan is to drive 59 gigatons to zero.

John Doerr · 29:30

But a long list of menu options is not a plan. A list of hopes and dreams or despair and anger, that's not a plan…

John Doerr · 29:30

And on the reverse side of this poster, which is available for free, are 55 measurable, timebound, accountable key results, date specific with the amount…

John Doerr · 31:30

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