The full index
Frameworks
Every named framework pulled from the show — searchable, filterable, and structured down to the steps, examples, and mistakes.
225 frameworks
Crowd-Doing Stretch Goals
Stop asking backers for money and start asking them for absurd deeds.
The Players-in-the-Spotlight Test
Build the tool that makes people entertaining to each other, never the thing that entertains them.
Automatic Rules
Pre-decide when you are at your best so willpower never has to show up
Core Gameplay Loop Anatomy
Find the one action people repeat forever, then build everything else as scaffolding around it.
Fulfill the Promise Before Anything Else
You were backed to ship one thing; every party favour you add is a way to go out of business.
Objective, Strategy, Tactics
Refuse to pick tactics until the objective is deconstructed into a strategy.
Relational Mindfulness
Catch the automatic part of you before it speaks, and let the wise adult take the wheel.
Repair Is a One-Way Street
When your partner is disgruntled, you are the customer service window — fix their microwave, not yours.
The 4-7-8 Breath
Four in through the nose, seven held, eight forced out — twice a day until the nervous system rewires.
The 85% Rule
Run at 85 percent effort and you will beat the version of you that ran at 100.
The Don Vaughn Method
Reach the person you need from three different angles inside 48 hours.
The One-Question Playtest
Throw away the survey and ask only whether they wanted to play again.
The Zero Effect Brainstorm
Stop hunting for the one right idea and start hunting for anything at all — then your hit rate is one hundred percent.
Consult Your Resentment
Resentment is a diagnostic instrument: it tells you either to speak up or to grow up.
Games Should Make the Players Entertaining
Stop building a product that performs for people and start building one that makes people perform for each other.
Look What You Did
Convert casual fans into evangelists by putting the spotlight on them, not on your results.
Sanderson's First Law
You may solve the climax with a special power only to the degree the audience already understands that power.
Sensory Substitution by Correlation
Route any data stream onto the skin and let the brain decode it against the other senses.
Subtract Until the Baggage Is Gone
Keep halving the product until you find the version you were complicating for no reason.
The Daily Design
Write tomorrow in the past tense, send it to someone, then score it out of ten.
The Delight Budget
Lose money on the part customers keep for twenty years, and make every component a deliberate choice.
The Kitty Test Pilots Protocol
Replace focus groups of strangers with filmed sessions in real living rooms, five copies at a time, judged on one question.
The Memory-Density Method for a Longer Life
Seek novelty relentlessly so your brain lays down more footage of your own life.
The Objectivity Battle Exit
Stop litigating who is right and start asking how the two of you are going to work this.
The Rower Minimum Effective Dose
Seven minutes on the rower, four times a week, plus push-ups — that is the whole programme.
The Three-Night Consolidation Window
Protect sleep for three nights after learning anything you intend to still know in a month.
The VO2 Max Pyramid
Build a wide aerobic base at 80 percent, then sharpen the peak with the other 20.
The Working With Me Document
Write a user manual to yourself so new colleagues skip months of guesswork.
Bedtime Restriction Therapy
Compress time in bed until sleep efficiency hits 85 percent, then walk bedtime back in 30-minute steps.
Harmony, Disharmony, Repair
Every relationship cycles through closeness, rupture and return — the skill is not avoiding the rupture, it is knowing the way back.
Out Yourself Before They Out You
Walk the escalation ladder on yourself and the same words that would have wounded become an apology nobody can argue with.
Position Over Prediction
Stop optimizing the moment of decision; optimize the position you arrive in
Promise, Progress, Payoff
Every story that people finish is a counter ticking upward toward something you promised on page one.
The 60-for-60 Non-Directive Sit
Sit 60 minutes every morning for 60 days and let the mind empty its own inbox.
The Clinical Life Scan
Before you search for meaning, check whether the mundane structures are actually in place.
The End-to-End House
Outsource everything first, find the failure points, then hire smarter people to own each one.
The Five-Year Career Contract
Treat your craft like a business you just opened: seven days a week for five years, then reassess.
The Four Lenses of Strategy
Read systems, time, games and empathy before you pick a single tactic
The I-Can-Do-That Mastery Ladder
Engineer four thoughts in sequence — I can do that, I did that, I know what's next, I can do that too — and repeat until mastery.
The Lazy Susan Method
Spin to a different project the moment your current one stops moving.
The Leucine-Anchored Protein Protocol
Hit one gram per pound, spread it across servings, and anchor on three amino acids.
The Line Review Playbook
Do not pitch the buyer — make them play, pull it away at the peak, and engineer everything around being their tenth meeting.
The Order and Chaos Map
Both extremes are pathologies — diagnose which one is eating you before you prescribe.
The Patrick Stewart Morning Read
Wake 30 minutes earlier and give the first input of your day to a book, not a screen.
The Two-Block Day
Two four-hour creative blocks with a hard-fenced family window between them, sustained for twenty years.
Victim Versus Player
Diagnose whether someone takes agency, then coach them across the line with one question.
When You Get the Message, Hang Up the Phone
A tool that has delivered its message is finished — stop before diminishing returns turn into damage.
You've Got a Violin, I've Got a Barn
Stop deliberating and put on the show tomorrow — you will learn more in five minutes than in five hours.
Blind Idea Testing
Strip authorship off every option so the best idea wins instead of the loudest ego
Dangerous But Controlled
Harmlessness is not virtue — build the capacity to act, then govern it.
Don't Say What You Know To Be Untrue
Use the conscience as an instrument: it wakes you at four in the morning for a reason.
No Bad Drugs, Only Bad Relationships
Blame the relationship, not the substance — then go rehabilitate what your culture demonized.
Possibilityism
Hold the weight of evidence, and refuse to commit to certainty you don't need.
Proximal Responsibility
Take responsibility at the most local level you are competent at, then expand only if you dare.
Radical Designer Ownership
If the user is confused, it is your fault — so simplify until the thing is self-correcting and write the instructions as if you were in the room.
Relational Empowerment and Loving Power
I was weak, now I'm strong, go screw yourself is only half a revolution — the other half is: now what could I give you to help you do that for me?
Sanderson's Second Law
Design the limits first — weaknesses, costs and constraints generate more story than powers ever do.
Say the Thing You Think You Cannot Say
Detoxify your inner monologue into a question that puts the unspoken issue on the table.
Split the Problem Meeting from the Solution Meeting
Never let the first plausible problem statement become the thing your team solves
The Audience-Lover Partner Test
Only partner with people who would still entertain their audience if the money went to zero.
The Crazy Roommate Filter
Apply the same skepticism to your own thoughts that you apply to a stranger's claims.
The Crowdfund-Then-License Path
Three ways to sell a game, and the only one worth taking is a hybrid: prove it on crowdfunding, ship it, then license it.
The Descriptive Test Audience
Run 25 to 100 readers like a Hollywood test screening and ban them from suggesting fixes.
The Free-Time Learning Test
Prove your passion is real by checking what you study when nobody pays you
The One Commandment Society
Found a community on exactly one moral innovation, implement it ruthlessly, and let exit be the only check it needs.
The Performer's Energy Reservoir
Protect the reserves before the show, not after, because some of them do not replenish.
The Relational Reckoning
One question decides whether you stay: is what you are getting enough to make grieving what you are not getting worth your while?
The Shelf-Stopping Box Formula
Design the first, second and third thing the eye lands on — and aim for pick-it-up, not buy-it.
The Smallest Viable Audience
Pick the fewest people you can delight, then forgive everybody else
The Starting Official Rule for Melatonin
Treat melatonin as a timing signal for time-zone shifts only, and never as a nightly sleeping aid.
The Three-Layer Cure for Covert Depression
Treat the defences, then the depression, then the childhood trauma — skip a layer and it all comes back.
Unfreeze the TAM Ceiling
Never cap penetration at the historical norm — a genuinely better product grows the pie.
What Could Go Right
Run devil's advocate on the upside, because you can only lose your money once.
Don't Hide Things in the Fog
Have the small messy conversation now, or have the unsurvivable one later.
Escape Velocity of Attention
Concentrate the whole fan base into one dated event, because attention has gravity and dribbled launches never leave the ground.
Negative and Positive Leverage
To move a resistant person, amplify the consequence they are not looking at and name the reward they actually want.
Network First, Territory Last
Every failed micronation starts with land; build the aligned people, then the archipelago, then seek recognition.
Pushers and Pullers
Sort your top talent into two archetypes and coach each against its own failure mode.
Put a Network on Top of Waste
Find a fragmented industry full of slack, lay a network over it, and build liquidity city by city.
Replace Before You Remove
Do not casually denigrate an institution unless you can name what fills the hole.
The 15-to-20 Minute Nap Ceiling
Nap long enough to bank spindles, short enough to never surface out of deep sleep.
The Five Throwaway Books
Declare the first five attempts unsendable in advance, and the pressure that stops most people disappears.
The Monkey-Mind Mantra
Give the restless mind a pointless job so it stops running the show.
The Stablecoin Trilemma
Every stablecoin charges you in fraud risk, censorship risk or blow-up risk — find out which.
Topline Royalty Math
A 2% royalty on revenue is really 20% of profit — and the things you would have to get good at to keep the rest are things you should never learn.
Whole and Adaptable: The Great Morani Standard
A good man is fierce or a good man is tender — a great one knows which moment is which.
Beware Unearned Wisdom
A revelation you did not build toward can shatter the model you were living inside.
Co-Climbing Peer Groups
Pool learning with trusted rivals so everyone compounds at multiples of solo speed
Count the Aces Before You Bet
Judge the deck you're drawing from, then judge decisions not outcomes
Death Bars Backcasting
Start from what actually kills people your age, then work backwards to today.
Deepen Before You Widen
Three things done well beat thirty done shallowly — expand what you already have before adding anything new.
Eccentric-First Strength for Aging
Train the deceleration, hinge without loading the spine, and carry heavy things.
Force Your Own Distribution
Reach beats the firm's permission — buy the list and push your work as wide as it will go.
Full Respect Living
Fight the position, keep the person — you do not have to dehumanise someone in order to oppose them.
Gut Over the Strategic Plan
When the plan in your head and the feeling in your gut disagree, the plan is usually the one that is wrong.
Listen for the Quiet No
Never answer a request in the moment — buy time so your real answer can surface.
Market First, Team Second
A great team in a bad market loses; index on the market
Movement Diagnosis Over Medical Diagnosis
Treat how the body moves, not just the label on the scan
Overwrite Then Curate
Draft three times what you ship, finish every first draft, then judge them together
Productize Yourself
Turn your specific knowledge into an ownable business rather than renting out your hours.
The Async Allocation Rule
Make every buy and sell decision on a calendar you set, never on a news cycle someone else set.
The Far-Analogy Framework Transplant
Take an analytical framework from a distant field and run it across your own companies.
The Four Laws of Behavior Change
Make a good habit obvious, attractive, easy, and satisfying; invert to break one
The Graded Sleep Divorce
Sleep in separate beds on a two-week trial while keeping the bookends of the night together.
The Idiothesis
Generate two stupid hypotheses a day and stay unattached to every one of them.
The Name-vs-Thing Understanding Test
Before you claim to know something, re-derive it from the basics in ten different ways.
The Non-Medication Mood Protocol
Exercise, omega-3, cognitive therapy and a gratitude note — with medication kept on the shelf, not on the table.
The One Thing You Need to Believe
Collapse every deal into a single core belief
The Read-Everything Credential Substitute
Exhaust the field's entire literature, then invite them to test you instead of your transcript.
The Revenue and Earnings Quality Test
Price-to-revenue is a crude proxy; grade the dollar before you multiply it.
The Sedative Substitution Rule
Conventional sleep aids don't reproduce sleep — replace them with something that costs you nothing.
The Serve-First Client Interview
Before you start the job, ask twenty customers what they actually want from you.
The Subsidising Price Ladder
Sell superfans a premium object so you can sell everyone else the cheap one — and own the customer relationship while you do it.
The Two-Sentence Social Video Test
Every piece of short-form marketing must produce exactly two thoughts: I see what they're experiencing, and I want that.
Thinking Versus Paying Attention
Stop walking the programmatic trail — open your eyes and let the insight arrive.
Win Conditions Before Brainstorming
Write the short list of things the finished thing must do, or you will stay in brainstorming mode forever.
Win the Game to Exit It
Define the finish line before you start playing, then actually stop when you cross it.
You Are the Piece of Art
The work is a by-product; the person you become making it is the actual asset, which is why you can park 300,000 words.
Constants Into Variables
Find the assumptions everyone treats as fixed, watch which ones are becoming negotiable, and you have located the next decade's volatility.
Kill It When the Last Good Judgment Gives Up
Set the experiment's stopping rule at judgment exhausted, not at first failed test.
Kindling and Logs
Match the size of the fire you start to the kindling you actually have
Managing Openness
Creativity is a niche trait with a price — pair it with low neuroticism or a container.
The Half-Glass Volume Taper
Keep the same number of evening drinks but halve each one, so the habit survives and the fluid load does not.
The Okinawan Aging Model
Old age goes well where the old are treasured, active and needed — and collapses where they sit inside.
The Rest-of-Your-Life Test
Separate temporary growing pains from a genuine signal to change lanes
The Sovereign Custody Ladder
Build conviction first, then walk your crypto down from exchange to custodian to hardware.
The Two-Hypothesis Answer
Never answer 'how does this work' — ask for two guesses and a way to tell them apart.
Write to Think
Make the invisible visible so you can find where your thinking breaks
Your Religion Is In Your Actions
Let people notice how you behave rather than telling them what you believe.
Bimodal Stimulation for Tinnitus
Pair the phantom tone with a real touch so the brain learns which sound is fake.
Get Long, Get Strong, Train Hard
Open a new range, lock it in, then load it until it's normal
Go Where the Action Is
Relocate to your field's epicenter to multiply preparation, opportunity, and luck
Identity-Based Habits: Every Action Is a Vote
Decide who you want to be, then cast small votes for that identity daily
Manufacturing Tension (Not Stress)
Pull the rubber band back on purpose so people finally move
Renegotiate the Terms
Treat every commitment as reopenable — own the miss, offer context, and reset expectations.
Spaced Burst Learning
Split the same total study hours into short bursts to multiply primacy and recency hits.
Status Quo Off the Table
Open every problem meeting by banning the option of changing nothing.
The And Then What Test
Price the state you land in, not the problem you remove
The Art of Living Coach
Federer has a full-time coach and Pavarotti had a singing teacher — why would you coach yourself at life?
The Equal Partnership
Divide the pie evenly and the emergent behaviours — voice, candour, rooting for each other — follow.
The Fresh Ears Test
Judge revision 56 against revision 1, not against the hours you spent getting there
The God, State, Network Lens
Ask what a movement worships and you can predict what it will never concede.
The Long-Term Hack Design Loop
Do not fight short-term pleasure — engineer the long-term choice so it feels effortless.
The Low-Conflict Person Screen
Screen relationships on kindness to third parties and self-awareness, not on shared interests.
The Mood Contagion Audit
Moods spread like infectious disease and fall off with distance — so audit who and what you sit inside.
The Policy Order Book
Read politics the way you read market depth: find the midpoint, then work out who can move size.
The Rucking Protocol
Load your hips, chase the hills, and get strength and endurance in one session.
The Value-Maximizing Window
Every company has a peak selling window — know if you're the exception
Calm as a Superpower
Separate intrinsic motivation from anxiety, then run the same operation without the whirlpool.
Go to the Cluster
To break into an industry, move to where it physically aggregates
Mental Models as Lens Switching
Borrow another vantage point instead of auditing yourself for bias
Reference-Check Pin-Down Questions
Force a ranking and a manager's-eye answer to get honest signal from cautious referees.
The Alcohol Tally Rule
Cap the dose, cap the frequency, and put three hours between the last drink and sleep.
The Board as Un-hireable Co-Founders
Valuation is temporary, control is forever — pick board members deliberately
The Dream Recall Journal and Cue Inventory
Write dreams down before touching anything, then mine the recurring motifs for reality-test triggers.
The False Proxy Audit
Stop measuring the easy signal and measure the thing you actually want
The Moral Premise Flip
Before a field can build infrastructure, someone has to move it from crime to acceptable, and that fight is fought in vocabulary.
The Symptomatic Threshold Line
Everyone has damage on the scan; the game is staying below the pain line
The Wave-and-Bubble Pair
Stop debating whether it is real or a bubble; assume both and sort the participants
The Way-Ahead-of-Its-Time Relaunch
Being early isn't being wrong — shelve the idea, watch for traction, and relaunch when the market arrives.
Ask a Question Instead of Giving the Answer
Make it a rule: as the senior person, you ask first and answer last.
Constraint-Induced Authenticity
Occupy the performer with a second task so the performance stops and the person shows up
Desire Over Duty
Drop the obligation from a good habit and find out whether you actually want it.
Diagnose the Tightness Before You Stretch
Never stretch a muscle until you know why it's tight
Outcome Over Ego
Notice when you switched from getting it right to being proved right
Product Engine Plus Distribution Engine
The winners pair a great product engine with an aggressive distribution engine
The Enhancement Adoption Funnel
Track interventions from racehorses to wasting-disease patients to bodybuilders to athletes to the rich, and you see a decade ahead.
The Off-the-Roadmap Vertical Bet
Back domain insiders automating workflows the frontier labs will never prioritise
The Pit and the Fruit
Put your work at the centre of a community so the fruit grows around it
The Reality Testing Method
Drill a physics-check on waking reality until it becomes reflexive and bleeds into your dreams.
Train Power to Age Well
Power detrains first, so train it deliberately as you get older
Why Now? The Market-Opening Lens
Big companies get built where a shift just opened a closed market
Bedrock Before Innovation
Master the entire history of your field first, then break from it
Build Assets That Keep Working
Do work that keeps working after it is done, then layer the assets on each other
Career Capital Over Passion
Follow your marketable skills until you're too good to ignore
Define Your Market Correctly
Real TAM vs fake TAM, and why redefinition changes ambition
Know Your Role in Every Meeting
Decide before the meeting whether you are approver, consulted, informed, or sounding board
Lead by Sharing Context, Not Control
When you are no longer the expert, add value with context so the team decides better
Optimistic Journaling (The 100x Reflection)
Reflect only when expansive, and ask how something could be 100x, not 10x
Own Your Distribution, Rent the Rest
Build assets you own, then use rented platforms to funnel back to them
Reduce the Scope, Stick to the Schedule
On bad days do a smaller version; never throw a zero
Rules and Criteria for Time, Treasure, Talent and Testimony
Pre-decide categorical rules so individual requests never get individual deliberation.
Rumbling Toxic Beliefs
Surface the hidden belief driving your unhappiness, then it is easy to drop
Session-to-Principle Harvest
After each session, extract the principle that outlives the problem you just solved
The Annual Review by Questions
Use resilient questions, not brittle advice, to course-correct your life each year
The Bradford Hill Causality Screen
Nine criteria that separate a real signal from epidemiologic nonsense.
The Concentrated-Strike Launch
Do the ordinary launch moves all at once, at large scale, in a tight window
The Insatiable Desire Loop
Build on a want that refreshes, so every repetition compounds your lead
The MILD Intention Rehearsal
Repeat a single explicit intention to remember you are dreaming, every night, before sleep.
The Vampire Rule: Suspense over Surprise
Get invited and announce the challenge, turning surprise into suspense
The Warm-Up as a Movement Intervention
Stop raising your temperature and start changing how you move
The Written Prediction Audit
Record dated forecasts across asset classes, then grade yourself on a reminder to find out how bad your instincts actually are.
Timeless Content Compounding
Build one evergreen vector into an audience nobody can take from you
Two-Year Missions (Tours of Duty)
Reframe every role as a two-year mission, then re-choose it deliberately
Values Must Be Disagreeable and Cost Something
A useful value is one a good company could reasonably reject, and requires a tradeoff
When You Win, Get Curious
We investigate our losses and ignore our wins; check the other hand when you win
Circle of Us, Circle of Now
Size your time horizon and your circle of concern, then match your partners
Exit As Tactical Retreat
Leaving is a manoeuvre, not a destination: retreat to defensible ground, compound resources there, then move back out.
The Win-Win Partner Filter
Judge the counterparty by the shape of the first offer, not the terms of the deal
Default Settings Self-Awareness Map
Place yourself on two axes, then operate deliberately around everyone else's defaults.
Grant Permission, Don't Steer
Give the person you influence blessing and a standard instead of a pragmatic redirect
Pattern Inversion Experiment
Name the pattern running through your work, then deliberately build its opposite
Expected-Value Investing with Low and High Cases
Guess the outcome, halve and double it, then bet if expected value is positive
Find the Lead Domino
Pour your energy into the one upstream habit that sets up all the others
Garbage-Collect Your Processes
Companies add process by default; build a counter-process to remove the obsolete ones
Jazz-Based Performance: Keep Your Options Open
Improvise with the audience and hold many paths so a flub becomes a pivot
Move in a Curve: The Two Sightlines
A curved path suppresses the return of attention; a straight line snaps it back
Open Source as a Defensive Weapon
Commoditise the layer a rival wants to own before their proprietary advantage compounds
Paltering: Spotting Truth Used to Deceive
Learn how true statements in sequence craft a false belief, so you can catch it
Protect Cohesion Over External Noise
An aligned team survives almost anything; internal fracture is the only real threat
Push Into the Zone of Being Doubted
If everyone understands what you are doing, you are being complacent
Sustainable Habit Change Through Enjoyment
Only keep habits you enjoy; start tiny, skip what you hate, and stack micro-wins
The City Zoom-Level Mental Model
Approach any problem from 40,000 feet, then descend to contours, then to streets
The Economics of Attention
Treat attention as a limited resource and curate it across four states
Balance Energy, Not Just Time
Time is fixed; deliberately add energy-giving activities to offset the draining ones
Goal Metrics with Counter-Metrics
Pair every goal metric with a counter-metric that catches its negative side effects
Invest Only in Star Businesses
Back the market leader in a high-growth niche and let compounding do the work
Reconnaissance Before You Commit
Take small nibbling passes to map the terrain before you make the real move
The 80/20 Principle Applied to Happiness
A vital few relationships, work, and places drive most of your happiness
The Goodnight Things Values Ritual
A nightly four-question ritual that encodes your core values into your kids
The Meditative Palate Cleanser
Absorb the bad news, then do something physical and all-consuming before you act
The Seatbelt Heuristic
Hunt for minimally inconvenient actions that erase catastrophic downside.
Wave or Widen: The Trajectory Decision
Decide whether to keep riding a fading movement or widen the envelope of who you are
The Peer-Review Blind-Spot Scorecard
Have five people who know you rank you, then fix everything under five
The Uncomfortable Number as a Constraint
Commit to the most uncomfortable audacious number, then work backward within it